ESPN Makes a Decision (No, Not 'The Decision') to Start a Brand Ad Campaign
ESPN is planning to introduce an advertising campaign that seeks to burnish the cable channel's brand rather than to encourage viewers to watch specific programs. feeds.nytimes.com |
Television: On ‘Friday Night Lights,’ Abortion in a Small Town
“Friday Night Lights” looks at abortion, a subject TV dramas rarely touch. feeds.nytimes.com |
3D TV fails to ignite consumer demand
Consumers invited to try out 3D television were less enthusiastic about purchasing a system after they were given a chance to view the technology, according to a study of consumer attitudes. cbc.ca |
The New Season | Television: A Smooth-Talking Texas Two-Timer
Fox’s new drama “Lone Star,” making its debut this month, takes on the double life of a con man in Texas. feeds.nytimes.com |
Buffy film to go ahead without Whedon
Warner Bros. has announced a scriptwriter will pen a new Buffy the Vampire Slayer film without the involvement of show creator Joss Whedon. cbc.ca |